The Pharmacy Guild of Australia is a not for profit employers’ organisation that acts to represent the interests of members in industrial matters, and advance and protect the interests of its members.
The major communication problem faced by the Guild is the relevance of Pharmacists to the community in these days of online medication and multinational supermarkets fighting for a cut of the market.
MWC has created a front of mind ongoing campaign for using national radio and national television using Pharmacists and GPs.
MWC has produced numerous Community Service Announcements for the Guild that tie in with a current Guild campaigns. We’ve also created mutually beneficial relationships with other organisations the Guild can work with to achieve positive outcomes for both parties.
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